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Digitl Marketing and branding Strategy


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Expert Creatives Who Deliver

A digital marketing agency’s task is to evaluate what product/service is to be promoted, what are the positive and negative customer personas, how much is the budget, what are the relevant steps and which activities should be one time and which should continue on repeated basis. All these considerations form a complete digital marketing strategy.

  Unlike good door to door marketing, online marketing is all about ensuring frequent and valuable presence in customer view and to impress clients about the qualities of product and services.

At SARK PROMOTIONS, we believe in the power of ideas. We are based in Ghaziabad, but we work with clients worldwide. We thrive on making a difference to brands and helping companies make powerful audience connections.

   We are a strategic Digital Marketing Agency that aids in boosting your brand awareness through various digital channels (covering Branding, Digital Marketing, Social Media Handling, Backlinking, Web Management, & Content Creation) while driving traffic to acquire new customers. We offer customized, viable and comprehensive Digital Marketing strategies outlining effective Online Campaigns mixed with strategies for Social Media Propagation and SEO to ensure your brand's continuous presence in front of prospective customer's eyes.

   We’ve dedicated our time to understanding what works and what doesn’t when it comes to brand acceleration and innovation — so you don’t have to. No matter where you are at your business development journey, we offer our expertise in Branding, Digital Marketing, Social Media Handling, Back-linking, Web Management &  Content Creation to aid you SOAR HIGHER: our motto.

Basics of Digital Marketing

Digital Marketing Strategy

Success of business these days is dependent not only on the quality of product or services you are offering but also relates to the presence you make a prospective customer feel. Brand building is also partially synonymous to online presence in present world. So get your strategy tailored with the experts, don't settle for anything less.

Brand Positioning and Marketing


Brand positioning strategy is about finding a right place for a brand in market place as well consumer mind.

A consumer should easily identify that for a given need or want this is the brand. Failing in this task will land up the products in a category labelled as "Just Another Product". So for successful brand positioning, the following points are of utmost importance for companies; target consumer, main competitors, point of similarity with competitors and point of difference with competitors.

Not to be missed is a brand positioning example of a soft drink manufacturer whose name became synonymous to the drink; Coke. Also when you get hurt you seek bandage or you seek Band-Aid? These are global examples where brands have not worked so hard in positioning themselves as pioneers, but also to retain that position since decades. As an example, you can find our agency present on Design Rush.

Brand positioning strategy

Positioning Strategies:

Although there can be a large number of strategies available but the focus shall always be on the right selection of strategy or strategies which can last long for your product line. A few examples can be listed as:

  1. Customer Service Positioning

  2. Quality-Based Positioning

  3. Price-Based Positioning

  4. Convenience-based positioning

Plenty more factors affect positioning strategies to increase the market positioning of the brand.

Thanks to the digital expertise of SARK Promotions, the company is able to extend their reach and amplify their online visibility. The team is highly proactive, and internal stakeholders are particularly impressed with their tailor-fitted solutions to the project.

Had an amazing experience with them.

The work they do is super awesome.. excellent designing skills...very thoughtful and innovative...

Top quality SEO and web design skills

They have a great selection of design options for both websites and social media handling.
The content written by their team is up to date and is well researched. It brings good leads.
Highly recommended for SEO services

Thanks to the contributions of the SARK Promotions team, we saw the web traffic rise from around 300 users to around 1100. The foot traffic to our clinic also increased by around 45%. We are impressed by the SEO, marketing tactics, time commitment, and knowledge of medical jargon.

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