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SARK Promotions

Digital Marketing Consultants

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About Us

A digital marketing consultant’s task is to evaluate what product/service is to be promoted, what are the positive and negative customer personas, how much is the budget, what are the relevant steps and which activities should be one time and which should continue on repeated basis. All these considerations form a complete digital marketing strategy.

Unlike good door to door marketing is all about ensuring frequent and valuable presence in customer view and to impress clients about the qualities of product and services.


We are consultants for development of Digital Marketing Strategy and online campaigns mixed with strategies for social media propagation, SEO and to ensure continuous presence in front of prospective customer eyes.

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Basics of Digital Marketing

Digital Marketing Strategy

Success of business these days is dependent not only on the quality of product or services you are offering but also relates to the presence you make a prospective customer feel. Brand building is also partially synonymous to online presence in present world. So get your strategy tailored with the experts, don't settle for anything less.

BRAND POSITIONING

Brand positioning strategy is about finding a right place for a brand in market place as well consumer mind.

A consumer should easily identify that for a given need or want this is the brand. Failing in this task will land up the products in a category labelled as "Just Another Product". So for successful brand positioning, the following points are of utmost importance for companies; target consumer, main competitors, point of similarity with competitors and point of difference with competitors.

Not to be missed is a brand positioning example of a soft drink manufacturer whose name became synonymous to the drink; Coke. Also when you get hurt you seek bandage or you seek Band-Aid? These are global examples where brands have not worked so hard in positioning themselves as pioneers, but also to retain that position since decades.

 

Positioning Strategies:

Although there can be a large number of strategies available but the focus shall always be on the right selection of strategy or strategies which can last long for your product line. A few examples can be listed as:

  1. Customer Service Positioning

  2. Quality-Based Positioning

  3. Price-Based Positioning

  4. Convenience-based positioning

  5. Plenty more factors

Thanks to the digital expertise of SARK Promotions, the company is able to extend their reach and amplify their online visibility. The team is highly proactive, and internal stakeholders are particularly impressed with their tailor-fitted solutions to the project.

Sark promotions is a well rounded team of entrepreneurs having astute ecosystem knowledge due to their multi industry exposure.
They are led by an IIT Alumnus and a doctorate holder which brings an amazing synergy to the table.
I am satisfied with the results achieved by them as we employed their services for highlighting my mother's gynaecology practice!

SARK Promotions' efforts have been met with positive acclaim. They increased the client's student numbers by around 160 per year. The team is professional, communicative, and effective. 

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